What is the term for an agent obtaining a license primarily to secure insurance for themselves or their family?

The term you're looking for is "controlled business." This refers to a situation where an insurance agent obtains a license predominantly to secure insurance for themselves or their immediate family members, rather than for a broader clientele. This practice is closely monitored because it can lead to potential abuses, where the agent may prioritize their own needs over the interests of clients. Regulatory bodies generally impose restrictions on the amount of insurance an agent can write for their own controlled business to promote fairness and ensure that the agent's primary responsibility is to the public rather than to personal financial gain. This helps maintain the integrity of the insurance market and ensures that agents are serving the needs of a diverse group of clients.